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CURRYiT, a D2C food brand from Delhi, secured a ₹1.5 crore investment from Mohit Yadav on Shark Tank India, achieving a valuation of ₹45 crore. Founded in 2020 by Richa Sharma and Nischal Kandula, CURRYiT's revenue grew from ₹1.15 crore in FY24 to ₹5.8 crore in FY25, with a target of ₹20 crore in FY26.

The investment will support distribution and product innovation. CURRYiT plans international expansion into the Middle East, UK, Canada, Singapore, Germany, and Hong Kong by 2026, leveraging a growing manufacturing base in Delhi and advancements in automation.