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Decathlon Pulse has increased its investment in Rebike Mobility, becoming its majority shareholder. This partnership aims to accelerate the circular economy within the cycling industry and expand the market for professionally refurbished e-bikes in Europe.

Rebike Mobility will continue to operate independently with its current management team. Decathlon and Rebike have successfully piloted a shop-in-shop model in three German locations since March 2025, allowing customers to purchase refurbished e-bikes directly in Decathlon stores.

Due to strong performance, Rebike plans to extend this concept to six more Decathlon stores in Germany in 2026. Circularity Capital views Rebike as a leading example of a circular economy business, promoting sustainable mobility and resource efficiency.