On Running Opens Robot Factory in South Korea to Enhance Shoe Production and Supply Chain Efficiency
On Running has launched a robot-operated factory in Busan, South Korea, aiming to enhance shoe manufacturing and reduce supply chain risks. The facility, featuring 32 robots, can produce 1,000 pairs of shoes daily and represents a significant expansion from a smaller factory in Zurich. The brand plans additional factories in the U.S. and Europe to optimize delivery and cut tariff costs associated with imports from Vietnam and China. Automation is seen as a solution to manufacturing challenges and environmental impact.
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On Running has inaugurated a robot factory in Busan, South Korea, with 32 robots designed for running shoe production, capable of manufacturing 1,000 pairs daily. This facility improves upon the company’s initial factory in Zurich, which had only four robots.
The expansion is part of On's strategy to mitigate supply chain disruptions and tariff costs linked to imports from Vietnam and China. The brand is also planning to establish additional robot factories in the U.S. and Europe. Automation is expected to enhance manufacturing speed and sustainability, addressing the industry's challenges amid rising tariffs and labor cost pressures.
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