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IT product prices are expected to rise sharply in 2026 due to a shift in production towards AI servers. Major manufacturers are prioritizing data centers, leading to reduced supply for consumer and work computers.

Reports suggest that memory prices may increase by 90-95% in Q1 2026, while SSD prices could rise by 50-60% and gaming PC prices by approximately 20%. Retailers have noted significant price increases for components, with some hard drives doubling and RAM tripling in price. However, pre-built computers and laptops have not yet seen similar increases.