Apple Delays Standard iPhone 18 Model to Early 2027
Apple's iPhone 18 standard model will not launch this September, with a new release expected in early 2027. The delay is attributed to supply chain constraints and strategic focus on higher-margin Pro devices, impacting consumers and market dynamics.
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Apple's standard iPhone 18 model is delayed until early 2027, while the Pro models will launch in September 2026. Pegatron announced this during its Q2 earnings call, confirming that memory and semiconductor constraints are prompting a shift in the traditional release schedule.
Higher-margin Pro models are prioritized, reflecting a strategic choice amid ongoing supply chain pressures. Analysts see this split-launch approach as a potential new norm for Apple, with continuing memory shortages expected to affect the consumer electronics market until at least 2028. The staggered release may consequently boost sales of Pro devices during the holiday season, while budget-conscious consumers will need to wait longer for the standard model.
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