Avery Dennison Integrates Pragmatic Semiconductor's NFC Connect for Flexible Inlays
Avery Dennison announces the integration of Pragmatic Semiconductor's NFC Connect into its NFC inlay portfolio. This first-to-market product line aims to enhance digital brand experiences and enable authentication initiatives, such as Digital Product Passports. The ultra-thin, flexible chips support mass market implementation across industries like retail and healthcare, produced sustainably with reduced chemical and energy use.
Theia Market Signal Identification - AI Assisted
Avery Dennison is launching a flexible integrated circuit (FlexIC) product line, NFC Connect, in collaboration with Pragmatic Semiconductor. This integration marks a significant advancement in their partnership, focusing on secure NFC interactions in consumer goods.
The PR1301 product line provides cost-effective item-level intelligence for mass market applications. The ultra-thin chips are produced sustainably, using fewer resources than traditional silicon. This technology aims to enhance consumer engagement and product authentication across various sectors, including retail and healthcare. Products with these chips will be available through Avery Dennison.
Comments